2024
In the Market, For the People



In September 2024, Accion MfB took banking to the heart of local markets by engaging directly with traders across three major Ibadan markets — Dugbe, Agbaje (Agbeni), and Gbagi.
This on-ground initiative drew nearly 4,000 participants, generated 1,097 leads, and boosted brand visibility through direct interactions and strategic shop branding.
By showing up where it matters most, we reinforced our commitment to empowering local businesses and making financial services truly accessible.
In September 2024, Accion MfB took banking to the heart of local markets by engaging directly with traders across three major Ibadan markets — Dugbe, Agbaje (Agbeni), and Gbagi.
This on-ground initiative drew nearly 4,000 participants, generated 1,097 leads, and boosted brand visibility through direct interactions and strategic shop branding.
By showing up where it matters most, we reinforced our commitment to empowering local businesses and making financial services truly accessible.











